Identifying the challenges crippling the advertising industry, WeBuy introduces a disruptive solution which puts the buyer in the middle while eliminating the unnecessary middleman at the same time. The project also pioneers a new concept for blockchain-based projects by replacing inefficient ICOs with Production-Oriented Token Sales (POTS).
CURRENT ISSUES WITH ONLINE ADVERTISING
While being omnipresent, online ads are continuously facing a barrage of challenges which make them far less effective. Current ad networks oftentimes deliver non-targeted ads to more than passive audiences who are also fairly defensive against such market tactics.
In the process, potential buyers oftentimes get overlooked while businesses keep expanding their budgets without getting any notable and worthy results.
AN ELEGANT SOLUTION
WeBuy presents the very first on-demand advertising platform which will enable the buyers to choose how, when, and why they can be reached by any potential seller.
Instead of swamping the buyer with less than targeted ads, WeBuy allows the latter to opt-in to be reached. In other words, the buyer will only be able to see ads when he wants to. Furthermore, he will only be able to see the ads which he is interested in seeing..
By leveraging geolocation tools, WeBuy will enable the sellers to be in full control of their ad budgets. This also guarantees that they will be able to target the right market.official website.
What do you think of WeBuy’s on-demand advertising system? Don’t hesitate to let us know in the comments below!