Why IEO Needs POTS

The blockchain was conceived as a transparent platform by which middlemen are removed and no one controls the data which are viewable by all. DLT (Distributed Ledger Technology) and Decentralization are catchwords meant to motivate success but why have so many ICOs failed?

A survey earlier this year by news.bitcoin.com found that despite raising $3.88 billion in 2017 (per Coinschedule.com) 46 percent of all the ICOs launched in 2017 ended as failures. The survey looked at data for over 900 crowd sales and concluded that nearly half failed either during their fundraising, or later by not delivering a product.

Lofty intentions outlined in roadmaps, onboarding of venerable advisors, skilled developers, security testing before launching — what could go wrong? Well, many things, due to ineptitude, wrong assumptions, misplaced trust, the unpredictability of operations, variations in cost centers, and a host of other unseen factors popping up throughout the proposed roadmap.

Thus, any proposed project needs to pass through a simple screening of SIX questions which I will soon demonstrate.

Comparing POTS versus IEO

Two new players on the block are pitted against each other and have everybody jumping — Production-Oriented Token Sale (POTS) and Initial Exchange Offering (IEO).

WeBuy is pioneering POTS, a new concept for blockchain based projects which is formulated in order to meet the challenges normally faced during and after an ICO. It relies on a realistic, transparent, round-for-round funding, that requires detailed feedback and reporting, including a clarification in terms of how demand for the WBY token will be created.

Meanwhile, we also have IEOs which rely on having an exchange (or set of exchanges) function as the counterparty. Developers mint the project’s tokens and send them to the exchange, which will then sell the tokens to individual contributors for Ether.

As you can see, POTS goes past the ICO-funding stage and to the most critical stage of project implementation.

Let’s apply my screening questions.

Were there any assets used as security that an MVP can be created to test the project’s blockchain functionality?

POTS funding provided by the project’s founders will be used to complete development of the minimal viable product (MVP).

IEO acts as an intermediary between a developer (who conceptualized and launched the project) and the buyers of the tokens. Other than this relationship, nothing else is required from exchanges or developers.

Were there any ongoing successful businesses which served/will serve as prototypes in envisioning the success of the project?

The first round or stage of POTS-related funding will start and run in unison with the full-scale pilot. The full-scale pilot aims to monitor real life penetration of the WeBuy model, generate feedback and suggestions in terms of improvements and best ad products to use, shed light on limitations or challenges, and a real-time estimate of how much funding is needed for market penetration (based on a single market example).

IEO participants have no direct influence on the outcome of the project itself, not even on the values of the tokens as bought from the exchanges. All the conditions concerning tokens are set between the developer and the exchange. An exchange does not have to be decentralized (till date there have been no IEOs conducted on decentralized exchanges) to conduct an IEO which places contributors in a very precarious position.

Do the contributors play a key role in the direction of the roadmap?

Participants have a major role to play to make POTS successful. The WeBuy application (Android version only) will be available for download via Google Play in pre-defined geographical locations — it will feature general info, user guides, and a portal to report bugs or make suggestions. An End User License Agreement (EULA) will be available via both the app and WeBuy website. Email support will be available 24/7.

For IEO, conditions which include capping the contribution per individual and having a fixed price per token are set ONLY between the developer and the exchanges.

Are the participants direct beneficiaries of the POTS?

Registering and passing the KYC on the WeBuy website will allow individuals to receive a bonus. Bonuses will be announced and made available by registering with WBY.io/Join as soon as POTS stage 1 begins.

IEOs make it significantly more difficult to scam contributors who know that they can only purchase the token from the exchange. This is a benefit for participants/contributors but there is no guarantee for project success.

Token prices may fall based on supply and demand and many other factors, but if a project is based on an actual product, as in the case of POTS, there will be the utility to add to the value of the token, in this case, the WBY token.

Are risks taken by the founder as well?

For the POTS, the founder had put his money in his money so that an MVP could be fully developed and tested in a pilot. Every business owner needs to take the risk and invest with his money on the project.

For the IEO, the risks are more on the funds from the exchanges finding their way back to the developer/founder at the point of his need. While the intention is to prevent the founder from “misusing the funds”, there is still no built-in guarantee that the funds will be in ”safer hands” and released. Will there be a successful implementation for moving the project?

Tapping on the existing user base of the exchange to obtain contributions for the IEO puts more of the risks on the users and none on the developer.

Are full transparency and reporting implemented?

POTS participants get to know what’s happening everywhere so they can know where the project is going. As previously mentioned, the full-scale pilot aims to monitor real life penetration of the WeBuy model, generates feedback and suggestions in terms of improvements and best ad products to use, shed light on limitations or challenges, and a real-time estimate of how much funding is needed for market penetration (based on a single market example).

The IEO cannot prevent anyone from slipping away with the bulk of the funds but in the POTS, monitoring and reporting before more funds are raised.

After the POTS pilot, WeBuy plans to release the first operational WeBuy platform in April, 2019, have at least one local community using WeBuy, have a market penetration strategy ready based on real-time testing, and have accurate budget estimates for stage 2 of POTS.

In the case of IEO, there was no mention of any reporting or accountability on the disposition of funds to participants. The IEO also functions as a vote of confidence from the exchange and sponsor, which has to conduct its own due diligence on the developer’s project. This can turn up like a spider’s web welcoming the hapless contributor who also needs to apply his own due diligence on the project.

Final Reckoning

Summing up, I daresay, IEOs are money making ventures where the influx of new users and their deposits are the main agenda. Some of these new users may eventually become loyal users of the exchange. I expect several exchanges attempting to carve out a niche by running IEOs.

On the other hand, POTS are run in order to build up industries and improve lives utilizing the full benefits of the blockchain in some or most of its operations. It can transform whole systems, improve operations, generate more jobs, and uplift economies.

IEOs and POTS may be countercultures but I’m hoping there will be a crossroad where the two can meet and be merged into something more humane and life changing for the greater population.

Learn more about POTS here.

What Does “POTS” Enable You To Do?

MIT professor Thomas W. Malone wrote in a Harvard Business School Knowledge paper that innovation is the key to succeeding in the modern knowledge economy. Still, innovation suffers, as the fundamental decisions are centralized at big businesses and go through several management layers, thus extending the approval process.

POTS is the game-changing concept

Product-oriented token sales or POTS averts all the difficulties with ICOs and engage the investor at a far secure point. A recently launched, on-demand advertising portal WeBuy, has come up with this concept to provide a more transparent and realistic funding option for the investors.

Milestone to Milestone

POTS-based funding is more transparent since it covers one milestone at a time. WeBuy’s first round of funding is for a specific task, the initial project launch that would require a base amount of two million dollars ($2Mn).

Result-Oriented Approach

Unlike the ICO model, WeBuy’s POTS model is more result-oriented than accumulating money for the business. The approach is reinforced into the system through the milestones, and the results from one are presented for the next POTS funding round. It keeps the ecosystem result-oriented providing a relief buffer for the investors.

Why Does POTS Matter?

ICO scammers have run away with over one and a quarter billion dollars ($1.3bn) in the past two years, and this was possible because of the absence of a clear pathway, such as the one presented by WeBuy POTS.

On the other hand, the growth of big businesses can hurt small-business’ profitability. Big businesses can deploy more marketing professionals and product designers to gain market share in emerging industries. Small businesses are usually at a competitive disadvantage because they do not have comparable resources.

POTS will enable companies, startups and newbie businesses to cut through the competition and experience a new way of crowdfunding.Following the success of WeBuy platform, many businesses will wonder about the importance of POTS. POTS approach to modern funding system is to gather and engage additional players to manage crowdfunding in a more result-oriented manner.

On-Demand Relationship Between Seller and Buyer

WeBuy aims to bring 10,000 stores to join the platform during the first POTS stage. A joining grant of five hundred dollars ($500) provides the SMEs a possibility to join a new era of advertising and experience the first steps of the on-demand relationship between seller and buyer.

In terms of budget requirements, this stage would cost about half a million dollars ($500,000) with an additional expected cost of up to two million dollars ($2Mn) for the pilot.

After the demo version, WeBuy plans to release the first operational WeBuy platform in June 2019, have at least one local community using WeBuy, have a market penetration strategy ready based on real-time testing, and have accurate budget estimates for stage 2 of POTS.

Be sure to consult the whitepaper for more details and a breakdown of expected expenses.

Why is POTS Better than an ICO?

ICOs are not totally “dead”, but a Statis survey showed that ONLY 8% that had gone on to successfully trade on an exchange and deliver most of the promises they had given to their investors.

Failure to raise enough funds to deliver the promised goods is the crux of why most ICOs failed. WeBuy recognized this fact and formulated POTS (short for Production-Oriented Token Sale) to meet the challenges blockchain-based projects normally face after an ICO.

Here’s a quick comparison of ICO and POTS:

A topnotch ICO Advisor had issued this warning: “Lessons from mistakes of past ICOs CANNOT save you in the future because the times are changing and the errors that people would make or have made are very different.”

Evidently, what was right in 2017 is no longer right in 2018; what was right in early 2018, is so wrong right now in 2019. Are you supporting the POTS evolution?

Stage 1 POTS happening now @WBY = $0.25

How to contribute to WeBuy? Very easily. The WBY token is already listed on 2 exchanges, Stellar and LATOKEN and will soon be made available via the WeBuy website.

WeBuy’s Token (WBY) is now Listed on LATOKEN

Exciting News! WeBuy’s token (WBY) is now listed on LATOKEN, a rapidly growing Top-30 crypto exchange, to help facilitate WeBuy’s POTS (Production-Oriented Token Sale). LAToken will provide liquidity for WBY through its:

● $200+ million daily turnover

● 135,000+ registered traders

● 350+ crypto pairs available for trading

Being listed on cryptocurrency exchanges means that the token can be traded. Bitcoin and Ether are going to be the only trading options for quite some time after WBY gets listed, with other trading pairs being supported, later on.

Among the primary factors considered for exchange enlistment was LAToken’s user base that is far greater than most cryptocurrency marketing campaigns can reach.

Additionally, being able to buy the token from an exchange leads to increased confidence in WeBuy. The fluctuations in the value of the token will be minimized as more people will be more confident of its viability.

This listing lets people know that WeBuy is serious and more importantly, that WeBuy cares about their contributors.

Stage 1 POTS will start at $0.25 per WBY.

You can now trade WBY tokens on 2 exchanges:

LATOKEN: https://bit.ly/2Y2gsmA

Stellar: https://bit.ly/2CSQl8L

Stop Bellyaching: Focus on New Possibilities of Blockchain

Crypto news flood the Internet and everyone waits with bated breath, about to lose their minds, their future attached to what goes down or up. There is something I have to say

Bitcoin is down again. The core currency — Satoshi’s dream — is down 90%. The blockchain is in a bubble! Is crypto dead? Is this the end of crypto? I can show you a graph for that…


Do you know what happened? Bitcoin payments aren’t dead, They’ve just gone niche. Consider this one sample. When Frank and Nikki McKeever founded their small art retailer in Florida in 2012, they never could have imagined that cryptocurrency would become an integral part of their business.

“The crypto category has just exploded for us,” McKeever told CoinDesk, adding that he enjoys the grassroots marketing style of engaging with crypto fans on social media. “We’ve sold over 1,000 pieces of crypto artwork in 2018.”

The McKeevers’ gallery is just one example of how merchant adoption of bitcoin payments can still be viable for niche businesses that actively engage with the community. According to the bitcoin payment processor BitPay, the average value of the cryptocurrency payments it processed in 2018 was $678.77 — nearly double its $338.53 average retail payment value in 2017.

In short, the data indicates that crypto users are shopping less, but they’re spending more when they do.

We are in the middle of the most exciting mental revolution that has ever happened. Blockchain is not about this currency or another, it’s not even about technology. It’s about much more — it’s about changing our behavior as a society and as human beings. It’s about being more responsible for having more control over our own lives. And yes — a different way to coexist on Planet Earth.

Bubble — of course! Dotcom was also a bubble and we are living in a completely different world today as a result of that bubble. FOMO had caused the bubble to burst in 1999 the same as it’s happening today. That stands for Fear of Missing Out, and it is pervasive through the investor population. Ironically, that FOMO leads to more money chasing the same stuff (the stuff that has done the best recently), which pushes that same stuff higher and higher in price…until it doesn’t.

SO STOP IT! Stop concentrating on a minor aspect of this great change.Concentrate on exploring and exploiting the new possibilities blockchain brings. All reward potential comes with risk, and usually, they are highly correlated (e.g. higher reward potential is accompanied by higher risk). Depending on what you are investing for (retirement in a few years, staying retired, funding goals like education and raising children, etc.), recognize that to markets don’t go up forever.

But Bitcoin and Ether are down… Yes. They are. SO WHAT? The objective is the thing for you. Don’t get lured in by the “invest in what’s working now” crowd, and stay committed to what you truly want. How do you do that?

Your baby versus the soft cap

Most parents love their children and will do anything to support them, right? They want what they deem best for their children. They want them to have the brightest future. It is also no secret that parents and children often differ in opinions when it comes to how to reach this bright future. This is okay.

Each of us, after all, is a unique being that will ultimately choose his/her own way in life. It is important to respect this. It is the same with me and my children — not only my human children but the companies that I’ve created and reared as my babies and children.

As a person who started a few companies, I know what makes for a great business plan and what does not. That being said, life is much more complicated and the companies may turn out to be different from what was planned in the beginning. However, they are still my companies, my babies and my children…

With this in mind, I’d like to touch on the strange phenomena of the Soft Cap in ICO projects — if the soft cap is not reached, most projects just send the money back and go home. With this approach, maybe the project is not worth starting at all?

This is one of the reasons why WeBuy decided to move to the POTS (Production Oriented Token Sale) model. Our team is here to stay and we are going to build WeBuy to change the way advertising works. We hope that the community will support the idea and not just the speculative token value.

The economy is tough, the landscape frightening, but we will complete the mission! This is not about the Soft Cap or the Hard Cap — this is about our baby. We just need to give it the chance to decide what it wants to be, while it grows up.

Key Strategies to Trim Your Grocery Bill

Going grocery shopping is a regular part of our lives. We plan our budget according to the grocery bill from the previous month and spend almost half of the next paycheck on groceries. Not everyone understands that some people have to stretch their $15,000–20, 000 a year to make ends meet. Statistics show that salaries in the US differ drastically based on theprofession, gender, education, and location, some of them not allowing the workers to overspend their planned budget on groceries.

You might be able to implement several healthy habits in your shopping behaviour, but it’s tough to follow through. In addition, the current payment system and advertising techniques make it even worse to follow through with your plan of trimming down the grocery bill.

WeBuy can be an asset for you in this situation

By creating a completely different experience for buyers and sellers, WeBuy acts as an aid for budget planning. Users can concentrate on building a SellMe profile which allows users to describe their desired product. It lets the sellers know if the buyer is interested in their product or not. Only the matching pairs of buyers and sellers will be able to communicate, cutting the cost of grocery shopping by:

  • Reducing the time spent on searching for the product.
  • Reducing the expenses of shopping outside (transportation, etc.).
  • Not settling for a pricy product when not being able to find the one you desire.

How does WeBuy help users trim the grocery bill?

WeBuy manages to trim the grocery bill by:

  • Giving the buyer a chance to specify the product they want to buy.
  • Implementing a referral program that’ll help the buyers collect rewards.
  • Buyers get paid for being the recipient of the ads.
  • Competition encourages sellers to reduce prices.
  • WBY token could increase in price in the future.

The stepwise procedure from being a buyer to being part of a BRN

As mentioned above, WeBuy offers a Buyer Referral Network (BRN). It’s an additional asset to what the WeBuy platform represents that’ll help you add earnings while saving.

Here’s how you become a part of BRN:

  • An individual buyer (you) will invite seller (small or medium-scale enterprise) on WeBuy.
  • Seller accepts the invitation, thus becoming a part of Buyer Referral Network.
  • Seller promotes its product and pays for advertising. The buyer (who invited the seller on WeBuy) receives a portion of the advertising payment that the seller made.
  • Buyer can invite multiple sellers and grow the Buyer Referral Network, receiving portions of the advertising payment from different sellers.

If you’re eager to learn more about WeBuy and how the platform can help you, watch the explanatory video. Make sure to dig into details to maximize your experience with WeBuy.

High Fashion Need Not Be Expensive

The press release for London fashion week makes no bones about it: “UK media coverage each season exceeds £160m,” while the value of foreign media publicity is put at £120m. Getting on for £300m of free promotion for a four-day trade show: not bad.

Fashion is among the most hyper-capitalist businesses of the lot — one that produces goods for short-term use (to be updated or thrown out every six months), sourced from all over the world and generating substantial profits for those at the top, even while those workers at the bottom face the risk of starvation (it is estimated that one in three textile workers in Cambodia are medically underweight) or death, as in the perennial textile factory deaths of the Indian subcontinent.

Never before have consumers had access to so many fashion trends at such exceedingly low prices. Having all of these options has almost become second nature, with vast malls being filled constantly with various new fast fashion stores. Well, this trend is not mere coincidence: it is part of globalization’s influence on the fashion

Fast and Furious Competition

With a globalized fashion industry comes increased competition from overseas brands looking to profit from local fashion shoppers. In order to compete with locally-produced goods and other brands, fashion businesses and clothing manufacturers must minimize costs in order to sell garments at competitive prices.

Brands can’t price competitively if the cost of labor is expensive, so they seek cheap labor from developing countries. Why do you think many of our clothes are labeled ‘Made in China’, ‘Made in India’, ‘Made in Bangladesh’? It’s a form of advertisement where the origin matters to the buyer.

Law of Supply and Demand

Fast fashion retailers urge to respond quickly and they need a flexible and responsive supply chain and contrariwise, others do need a fast response but more efficiency focus with the economy of scale. The demand side and supply side alignment will contribute insights on DSC (demand-supply chains) organization in the textile-apparel supply chain. Also, textile and apparel manufacturers may have a clearer picture of the structure of retailers’ DSCs.

There’s something else that gives people power — the power of DEMAND. The law of supply and demand is a theory that explains the interaction between the supply of a resource and the demand for that resource. Generally, low supply and high demand increase price. In contrast, the greater the supply and the lower the demand, the price tends to fall.

The availability of goods and services in the marketplace at any given point in time is defined as “supply”. As we see in shopping for rare items, if the demand is greater than the supply, there is a shortage (more items are demanded at a higher price, fewer items are offered at this same price, therefore, there is a shortage). If the supply increases, the price decreases, and if the supply decreases, the price increases. This is called an indirect relationship, where if one variable goes up, the other variable goes down.

Be An Entrepreneur

What if you can affect the demand and supply with just a few clicks on your mobile? Through WeBuy, you can actually become an “entrepreneur” without the hassles of maintaining an office or inventory of products. Hard to believe? he WeBuy Advertising platform exactly proposes that:

When a buyer wants to make a purchase, they create a SellMe profile, which describes the product or service that they want to buy. The SellMe profile is then sent to WeBuy sellers in the buyer’s geographical area who are selling the products or services that the buyer is looking for.

Having paid to advertise, sellers can see buyers and answer their SellMe profiles, communicating in real-time, while promoting products and services to their potential new customers or clients.

Sellers are invited to join WeBuy by individual buyers who know them and have confidence in them. By accepting the invitation, sellers join the buyer’s Buyer Referral Network (BRN). This means that whenever the seller pays for advertising on WeBuy, the buyer that onboarded that seller receives a portion of their advertising spend.

With this new dynamic, buyers’ needs are a priority. When it comes to being contacted, buyers set the rules and conditions. Sellers are then able to offer their best products and services directly to interested buyers.

WeBuy aims to be a cross-border system, working in a similar way everywhere.

There is a lot of work to be done in order to convert the fashion industry from being concerned with fast fashion to focus more on slow fashion and directly benefit local sewers, designers, and distributors. It is a matter of willpower because it is all attainable. We will start by doing our part and contribute wherever we can. WeBuy is the platform on which buyers, sewers, designers, and distributors can play a part.


Shopper’s Guide to Earning More

When you think e-commerce, you think about Amazon,​ which accounts ​for approximately ​43.5% ​of ​ total sales ​in ​the ​U.S. and over ​50%​ of ​the ​global market with eBay. Clearly, these names define what e-commerce is today. However, there are still imbalances in the e-commerce structure as it exists today. The most crucial is the uneven distribution of incentives in the e-commerce industry, and WeBuy seeks to correct such shortfalls.

Why Choose the WeBuy Platform?

Many of the big names that dominate the e-commerce industry offer discounts, but only on special occasions; Black Friday is the most popular occasion where you get discounts from many e-commerce platforms. What makes WeBuy different? WeBuy is not an e-commerce site, rather it connects buyers and sellers and offers buyers regular discounts, but puts the buyer in the driver’s seat, in more ways than one.

WeBuy creates a decentralized economic model which places priority on the users of the platform. Unlike the contemporary e-commerce platforms, where you have to cope with adverts of random products, with WeBuy, you get to choose the ads you see and get paid for viewing them.

Benefits of Using WeBuy

WeBuy provides a unique solution which solves an important problem in the ad market space — the issue of non-targeted ads. Currently, ad platforms and marketers hoist a barrage of ads on the internet without knowing their audiences and if they would be interested in these ads at all. So, what separates WeBuy from conventional ad networks?

WeBuy: The Effective Solution

The WeBuy platform enables buyers to choose the adverts they see, how they want to view the ads, and when and how they can be reached by potential sellers. Not only do buyers choose what advert they see, but they also get incentivized for seeing these ads.

Buyers and Sellers are Prioritized

The WeBuy platform places a great deal of priority on both the buyer and the seller, thus, eliminating the need for third parties. For buyers, the WeBuy Platform not only removes the clog of adverts found on traditional ad networks, but it also provides a means of income.

Emil Guberman, the CEO of WeBuy says “In WeBuy, any exposure is a decision for the Buyer to make and if they decide to be exposed to something — they should be compensated for their time.”

Simply put, you get paid when you decide to see an advert. New sellers on WeBuy get a welcome gift of $500 in the form of advertisement credits. The geolocational tools of WeBuy will help sellers to locate buyers who have shown interest in their products or services.

Sellers can also communicate directly with such buyers helping them to maximize every dollar spent on ads and solving the problem of blind advertisement at the same time.

WeBuy: More Than Just Discounts

While solving some of the major problems of the ad network industry, WeBuy also features innovations which makes it more than just a platform for discounts.

WeBuy can be used as a messenger. Emil says, “With WeBuy, my friends can be aware of what I am buying, where I choose to buy it, and even why I’m buying it there.”

With WeBuy, users are given the ability to choose the ads they want to see and when they want to see them. When you view and endorse the ad of a seller, you get incentivized from the money paid by the seller. WeBuy is committed to giving back up to 90% of income generated from the sellers back to the users of the platform.

How to Use WeBuy?

WeBuy eliminates some of the complexities of the blockchain technology, keeping the platform as simple as possible for everyday use. It is also free for both buyers and sellers.

Active buyers in WeBuy earn money as partners. The more active you are on the platform, the more you can earn. The WeBuy platform can be accessed through a mobile application which makes it even easier for buyers to access, and earn.

Is There Anything Better Than Native Advertising?

Almost sixty percent (58.3%) of the thirty-two billion dollars ($32.90bn) advertising expenses were predicted to go into native advertising in 2018.

The actual expenditure was over sixty-eight percent (68.57%) of the predicted thirty-two billion ($32bn) dollars.

Digital, a paradigm that never stops evolving, and blockchain is the next big thing that soared through 2018 taking over the world by storm. The liberty blockchain backed innovations enjoy is seamless, just like the technology.

Blockchain stores all the data through distributed ledger technology, keeping the data dispersed over a network. Big brands like BMW are already jumping on the bandwagon.

Here comes something even better…

From the DotCom bubble to cryptocurrency, if we haven’t learned that evolution is the key, we are still living under a rock. This is where WeBuy comes in, a platform that is taking native advertising to the next level while merging all the big ideas, from native advertising to geo-targeting to the reliability of blockchain distributed ledger technology.

Combining the magic

Understanding the necessity of evolution and the fact that the consumer is evolving with the users, WeBuy answers the most debated question of the native advertising industry with its on-demand advertising solution.

The very nature of native advertising is becoming its enemy. It blends in with the content. Facebook advertising expert Ali Parmelee believes that the worst issue is that users can feel they are being conned. An on-demand solution for advertising is a different story altogether. It serves the purpose of making the user feel secure.

Economic Viability through Geo-Targeting

Native advertising doesn’t come cheap and buyers can’t benefit from it. Native advertising is designed to blend in with its surroundings authentically, be it your Twitter feed or The New York Times homepage. It gets murky becausenative advertising can be considered content, but what really separates the two is money; native is essentially pay-to-play.

Consider the benefits of WeBuy On-Demand Advertising:

  • Unlike conventional social media advertising and promotions, wWeBuy has a unique edge on top of its advertising engine.
  • WeBuy is driving the new advertising economic model towards true decentralization. The platform is actually sharing up to 90% of income with its users and even more in the future.
  • WeBuy cuts out the hefty advertising costs by putting you in touch directly with the vendors in your locale.
  • WeBuy uses geo-targeting to bring you an economically viable solution to your needs while keeping your delivery time low.
  • WeBuy puts you in touch with vendors you can trust, and it all happens instantly.

Covering data security

Blockchain boomed in late 2017 and early 2018. That was the time when data breaches were at their peak. In 2018 alone over four hundred and forty-six million records were either exposed publicly or sold on the darknet. This was the result of the extravagant 1,244 data breaches. Making user data security its priority, WeBuy is leveraging blockchain security layers for the platform. Having paid to advertise, sellers can see buyers and answer their SellMe profiles, communicating in real-time, while promoting products and services to their potential new customers or clients.

  • The combination of a decentralized ledger and a user-friendly application creates a self-sufficient ecosystem.
  • The WeBuy platform allows for the verification and confirmation of ownership for sharing revenues.
  • The WeBuy sharing model will be implemented as a Smart Contract. Transactions will be verified using asymmetric cryptography keys. Sellers will be fully confident that the advertising they pay for is seen only by interested buyers.

How can you take advantage of WeBuy?

WeBuy is a simple two-way system that allows Buyers and Sellers to interact directly with each other without having to worry about deceptions and disturbance. You get all the good chunks from native advertising without any of the negatives.

  • Sellers pay to communicate with buyers who have expressed interest in specific products or services. Buyers receive a share of the advertising fees that have been paid for by the sellers. It results in a true win-win situation for both parties involved.
  • Buyers are able to recruit sellers to WeBuy in order to establish their very own Buyer Referral Network (BRN).
  • Buyers are able to find the products and services that they want at the best price, nearby, and are compensated for reviewing relevant ads.
  • Sellers are able to reach potential customers and clients who they know are interested in their specific products.
  • In effect, customer acquisition and transaction costs are cut, and advertising is targeted and highly effective. It results in a true win-win situation for both parties involved.

Do you have a great product that needs attention? WeBuy can help you scale and get the ball rolling in order to keep you afloat. On the other hand, if you are just looking to buy the best shoes quickly, hassle free, and for the best price, WeBuy can be your savior while being fast, reliable, and trustworthy.

Don’t miss out and head over to WeBuy now!

Are SMEs Ready for the Economy of the Future?

Are you looking for a powerful change in the economy? Small and Medium Enterprises (SMEs) have gone past historical limitations, advancing with the correct application of the internet and virtual marketplaces. There are still some setbacks, but WeBuy is coming to the rescue!

Economic challenges confronting SME’s

Small and medium enterprises continue to be the units that build up the economy of a nation. In 2015, the EU-28’ transportation and storage services sector recorded about 1.1million SMEs in the region. This figure is equivalent to 5.1% of the non-financial business economy.

The SMEs in this sector employed over 10.8 million people with value added of about EUR 556.0 billion, which represented 7.9 % of those working in the non-financial business economy and 7.9 % of the wealth generated in the non-financial business economy. (“Transportation and storage statistics — NACE Rev. 2 — Statistics Explained”, 2019). Until now, they have been the least supported with fewer opportunities for growth in the economy.

Consider a local shoemaker, in a developing country, whose lack of publicity and aesthetic finishing skills would make the shoes less desirable. In the absence of administrative support, an enterprise such as this one will either run out of business, due to market competition, or continue surviving with fewer opportunities for growth.

Furthermore, in another industry, the subsistence farmer is constrained by the lack of buyers who would appreciate the food crops for its monetary value. Additionally, a high running cost, incurred from land cultivation, and especially the transportation of food crops to the direct market, further increases the investment cost. It lowers the price of food crops indirectly and results in a loss for the farmer.

For this reason, solving major constraints for the success of SMEs will necessitate a platform for businesses to thrive.

Limited access to the International Market

SMEs’ access to the international market is limited by several constraints such as financial and management structures. Also, the lack of information, marketing networks and the difficulties of managing relationships across borders are all considered barriers.

These constraints make futile efforts of SMEs to engage in business operations in the international market. The study by Rahman, Uddin & Lodorfos (2017), has identified limitations in entering foreign markets as key socio-economic barriers faced by SMEs in developing countries.

High business running cost

The cost of running a business refers to the cost incurred from infrastructure, manpower, utilities, and other overhead expenses. The local presence of businesses would make up for these expenses, which most times consumes the bulk of the money set aside for investment.

On the other hand, reaching out to the international market via the internet will eliminate these expenses, creating room for significant turnover and growth opportunities.

WeBuy’s Economic Solutions for SMEs

SMEs suffer frequent needs to break even and experience tremendous growth. Across the globe, platforms that have provided opportunities for sellers and buyers to exchange goods and services have thrived successfully.

WeBuy is the first on-demand advertising platform which will not only connect buyers and sellers together on the same platform, but will also create a profitable environment for both the buyer and the seller.

Amongst other benefits, WeBuy has strategically developed a platform to provide the following solutions:

Access to millions of buyers

There are superb incentives available for buyers that allow them to gain from advertising money spent by sellers, while sellers make sales at a low cost.

Access to market structure

The WeBuy platform is streamlined in such a way that both the buyer and the seller are able to maintain communications with each other in real-time.

Reduced running cost

With WeBuy, SMEs wouldn’t sustain costs from infrastructure and utility. This also eliminates or reduces to the barest minimum the number of employees depended upon to run the business.

Optimized two-way communication

WeBuy platform optimizes the communication between buyers and sellers. There is a real-time connection between the buyers and the sellers to facilitate increased lead generation, speed up decision making, cut transaction costs, and eliminate unwanted fees.

The success of WeBuy is certain considering the uniqueness of WeBuy in developing a win-win environment for both buyer and seller. The platform eliminates the need for advertisement agents with a new paradigm shift in communication favoring the buyers.

Get on board with WeBuy to effect this change!